EXERCISE 4:
MANIFESTOS
The first things
first manifesto 2000.
In this
manifesto we are introduced to the design field as well as designers or
upcoming designers. There is a demand for advertising and other methods of
communication and this has risen as the years have passed. The objective is to
be fast with the creation of the product and the quality because of the
increase. The consumer needs to get the product quicker. The aim is to design
for the sake of creating it and not time to think about things. The manifesto
enlightens us about the design field and our role as designers as well as how
design plays a major role. Designs must have a function as well as it being
good aesthetically. The form must have a function. We must adapt on existing
skills and stop relying on technology but strive to be innovative and unique
for the future to come. Designers must experiment, and find themselves by
stepping out of the box with different types of mediums, sizes, colours, shapes
and many more other aspects of design. Designs should never just be a pretty
picture but rather have a purpose, create awareness or catch people’s
attention.
The manifesto
was done by a collaboration of graphic designers, in a single article stating
their opinions and points of view on what they do. They are voicing out their
freedom of speech and talking about democracy and how the political context
affects them. We are introduced to their way of doing things, which they abide
by. We are told how designers utilize their talents in an effective way. Mass
media communications also has a huge importance in advertising. This
manifesto was basically an introduction to a person’s/ peoples role/
occupation, their objectives, aims, the method of communicating with people and
the plan of action. This is similar to that of a scientific approach, a
hypothesis, broken down into different sections.
Incomplete manifesto
for growth (Bruce Mau).
This
manifesto was done in 2011, by Bruce Mau. It articulates his beliefs,
strategies and inspirations as a designer. The manifesto is an informative
guideline through his designing process. This consists of 43 important points
and has the aim/objective to assist designers as well as creative’s to think
about their design process. While enjoying design as a job, there is still a
sense of discipline and happiness as well as making sacrifices which always
pays off on a good note in the end.
Team: Kelessa Moodley
and Miranda Alvar.
Links:
The first
things first manifesto 2000:
Incomplete
manifesto for growth (Bruce Mau):
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