Thursday 31 October 2013

EXERCISE 4


EXERCISE 4:

MANIFESTOS

 
The first things first manifesto 2000.
In this manifesto we are introduced to the design field as well as designers or upcoming designers. There is a demand for advertising and other methods of communication and this has risen as the years have passed. The objective is to be fast with the creation of the product and the quality because of the increase. The consumer needs to get the product quicker. The aim is to design for the sake of creating it and not time to think about things. The manifesto enlightens us about the design field and our role as designers as well as how design plays a major role. Designs must have a function as well as it being good aesthetically. The form must have a function. We must adapt on existing skills and stop relying on technology but strive to be innovative and unique for the future to come. Designers must experiment, and find themselves by stepping out of the box with different types of mediums, sizes, colours, shapes and many more other aspects of design. Designs should never just be a pretty picture but rather have a purpose, create awareness or catch people’s attention.
The manifesto was done by a collaboration of graphic designers, in a single article stating their opinions and points of view on what they do. They are voicing out their freedom of speech and talking about democracy and how the political context affects them. We are introduced to their way of doing things, which they abide by. We are told how designers utilize their talents in an effective way. Mass media communications also has a huge importance in advertising. This manifesto was basically an introduction to a person’s/ peoples role/ occupation, their objectives, aims, the method of communicating with people and the plan of action. This is similar to that of a scientific approach, a hypothesis, broken down into different sections.
 

Incomplete manifesto for growth (Bruce Mau).
This manifesto was done in 2011, by Bruce Mau. It articulates his beliefs, strategies and inspirations as a designer. The manifesto is an informative guideline through his designing process. This consists of 43 important points and has the aim/objective to assist designers as well as creative’s to think about their design process. While enjoying design as a job, there is still a sense of discipline and happiness as well as making sacrifices which always pays off on a good note in the end.
 
Team: Kelessa Moodley and Miranda Alvar.
Links:
The first things first manifesto 2000:
Incomplete manifesto for growth (Bruce Mau):
 
 

 
 

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